The Challenge:

IOH has successfully operated under a wholly owned structure, since its inception in 1985. This has been instrumental in IOH’s ability to progressively develop its range of services and geographical representation, whilst ensuring total quality management and strong branding.

However, the inherent scalability and financial limitations of a wholly owned structure have prevented IOH from realising the full potential of its brand and capturing an increased proportion of the market.

Therefore, the challenge for IOH has been to create a business model that realises the latent opportunity in the occupational rehabilitation market whilst maintaining consistency of service.